Archive for December, 2016

How Text-To-Speech Improves Commerce

For people who make their living with words, and for businesses who want to really communicate with their customers, Text-to-Speech technology is a fantastic tool.

Writers, bloggers, editors and content producers are discovering that Text-to-Speech makes proofreading and editing faster and much more accurate. Hearing copy read aloud makes it easy to identify grammatical and spelling mistakes.

All commerce to a greater or lesser extent now takes place online. Digital communication on various appliances is ubiquitous and it’s not going to change. Historically, web content providers have been limited to read-only, text-based offerings. Recently more dynamic approaches have been possible with the wide-spread use of video and interactive media. With the addition of text-to-speech technology, anyone with learning or reading-related disabilities are able to enjoy a more satisfying experience. Frustration and alienation are eliminated by adding Text-to-Speech to an application. Businesses can differentiate themselves from the competition by offering consumable content for every user.

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It is always a good thing to give your customers choices. Some consumers may want to read content, others may prefer to listen to content, and some will want to do both. Giving customers the freedom to choose how they learn about and interact with a business by adding TTS functionality to an application is a win-win for all.

Because until recently there has not been a way to capitalize on the power of the spoken word on a large scale in the digital realm, the power and benefits of listening has been overlooked.

Listening looks easy, but it’s not simple. Every head is a world. (Cuban proverb)

Most people will agree that there is a significant difference between “listening” and “hearing.” In general, hearing seems effortless and automatic and listening feels intentional and selective. Businesses can use these differences to improve their relationships with their clients and to spread their messages widely. Offering TTS technology as part of digital outreach and social media marketing makes good business sense.

Planning and organization are essential features of listening, and planning and organizing are fundamental to commerce. A well-informed consumer makes a satisfied customer. Effective communication skills benefit everyone, in every milieu. Whether communication involves class discussion, comparison shopping, lecturing in the classroom, dialogues with colleagues and students, or networking in conference receptions, the ability to listen strategically is essential.

How Text-to-Speech Software Facilitates Learning

In a nutshell, Text-to-Speech software takes written text and transforms it into speech. This technology offers several benefits to consumers, businesses, publishers, personal users and educational, and social institutions. This next-generation communications technology can expand learning and financial opportunities in many ways.

Digital publishers can offer their clients an easy way to access information and leisure. After a long day at work, having a way to relax and listen to the latest news, gossip, and trends without having to read a word is very appealing and gives digital publishers another edge over print.

For educators, the sky is the limit, and the ability to teach languages using text-to-speech is very exciting. An essential element of learning a new language is to hear the sounds, words and sentence flow of that language. Text-to-Speech allows one to see how a word is written in a different language and simultaneously hear how that word is pronounced. Add to this the freedom to learn at-will, without being bound to class times or tutor schedules is a big plus. Text-to-Speech software can be applied to many online course materials and print publications.

Text-to-Speech technology enables non-traditional learners and students with learning disabilities such as dyslexia, to excel. TTS eliminates the stress of having to rely solely on visual cues to absorb information. On the same theme, TTS is beneficial for people who have difficulty pronouncing words. Speed and volume can be adjusted to meet the needs of the user. People with physical disabilities can get great benefit from TTS technology too, enabling someone who is mute to communicate. Because TTS can be used on many devices it is accessible at all times of the day and in most situations.

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Text-to-Speech can also be used to help people with a variety physical disabilities.

Perhaps the most recognized and famous person to use TTS is Stephen Hawking, who is an English theoretical physicist, cosmologist and author. Dr. Hawking has Amyotrophic Lateral Sclerosis (ALS) and uses TTS to communicate his brilliant ideas.
Text-to-Speech has been shown to improve reading comprehension and speed. TTS helps with pronunciation, and it can also be used to improve and make editing and proof-reading more accurate. TTS can help identify spelling and grammar issues in a written body of text. When text is read aloud it is much easier to know whether or not a sentence is too long, the cadence is off, or even whether a word has been spelled incorrectly or not.

Students and other learners who use TTS often have improved reading compression, accuracy, and the ability to recall information accurately. When people use as many of the 5 senses as possible when learning, absorbing information and being able to recall that information at a later date is greatly improved.