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A Look at the Google/Apple Rivalry

Google Play looks like it will pass the million-app mark in June, according to new data from The Sociable.

Apple and Google have been playing the numbers game about iOS and Android for years.

The Sociable estimates that Google Play now has 800,000 apps and is growing faster than the iOS app store. This may not matter very much to smartphone owners, but it is an indication of Android’s continued growth.


The consumer is always the winner when you have choice in the marketplace. Competition drives innovation. Consumers have a much wider choice of Android-driven products compared to Apple iOS products, and not all smartphones are the same. How an app works under a particular OS is extremely important. The apps are the tools, and these tools work differently under the different operating systems.

In research conducted from mid-November 2012 through mid-February 2013, Kantar Worldpanel Comtech showed sales of all Android phones outpacing the iPhone; 52.1 percent to 43.5 percent.

Statistics tell multiple stories, though…

NetMarketShare publishes monthly stats on which browsers and operating systems are being used on the Net. Its report for March 2013 says that among mobile devices, iOS is ahead with 60.1 percent share. Android lags behind at 24.9 percent. Given that there are more Android devices out there, the data suggests that iOS users are disproportionately active online.  Conversely, StatCounter, which does a similar study, presents numbers that are completely different than NetMarketShare’s. Its figures for March show Android usage easily outpacing iOS. The two organizations’ methodology may be radically different, but the disparity is a reminder that it’s risky to draw conclusions from data that you are unfamiliar about.